The same Franklin, the same decision-learning loop, at every tier. Paid plans add capacity — never better thinking.
The real Lightning Rod, at no cost.
Experience the actual product — Franklin, the plan, the decision-learning loop — and reach the moment it clicks.
Everything you need to start — free, today.
For when Lightning Rod becomes part of your week.
A low-friction step up in capacity for owners building a habit around the loop.
Free to use now during beta. No charge until you choose to subscribe at launch.
The full owner-operator experience.
Substantially more access to high-value work: deep analysis, scenarios, executive reviews, research.
Free to use now during beta. No charge until you choose to subscribe at launch.
Free during beta. At launch: Free (free), Starter at $4.99/month, and Pro at $9.99/month.
Yes. The Free plan is the real product — Franklin, the plan, decisions, evidence, and the learning loop.
Yes. Franklin’s reasoning is the same on every plan. Paid tiers add usage and capacity, not intelligence.
More workspaces, more Franklin usage, deeper analysis and executive reviews, longer history, and future integrations.
No. Lightning Rod is free during beta and no payment method is collected. Paid plans arrive as it moves toward public launch.
